ST Math moves beyond the novelty and gimmick of teaching technologies, reminding us that smart boards, shiny gadgets, and flashing lights are less important than good teaching., Beyond Gamification:
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MEDIA ADVISORY: Philadelphia Schools Celebrate Hyundai Motor America Grant Supporting ST Math

Philadelphia, Penn., Mar 25, 2015 WHAT: Students, teachers and community leaders will gather to celebrate a grant from Hyundai Motor America to continue MIND Research Institute’s proven ST Math® program at 19 Philadelphia schools. Guests will visit a classroom where ST Math is being used to see the program first-hand in a blended learning environment. The students will be surprised with a visit from the life-size JiJi, the animated penguin featured in the ST Math games.

Hyundai Motor America’s grant provides the unique visually-based ST Math software program to 6,000 students, training for 315 teachers, and year-round educational support to 19 campuses in the School District of Philadelphia this school year. The grant is part of the Hyundai ST Math Initiative, which aims to improve young students’ math skills and propel them toward high school graduation and college success, especially in the science, technology, engineering and math (STEM) fields. Research shows that early math skills are the greatest predictor of later academic success and high school graduation – a primary focus of Hyundai Motor America’s charitable investments.

WHEN: Monday, March 30, 2015
10:30 a.m. – Reception
11:00 a.m. – Presentation & Remarks
11:30 a.m. – Classroom Walk-through

WHERE: Philip H. Sheridan Elementary School | 800 E. Ontario Street, Philadelphia, PA 19134

Awilda Aquila Balbuena, Principal, Philip H. Sheridan Elementary School
Zafar Brooks, Director, Corporate Social Responsibility and Diversity Inclusion, Hyundai Motor America
• The School District of Philadelphia Leadership
Art McCoy, Ph.D., Chief Academic Officer, MIND Research Institute

About the Hyundai ST Math Initiative
The Hyundai ST Math Initiative benefits over 17,150 students and nearly 825 teachers in Chicago, IL; Los Angeles, CA; Orange County, CA; Washington, D.C.; New York City, NY; Philadelphia, PA; Pinellas, FL; and Spring, TX. Early math skills are proven to be the number one predictor of later academic success and high school graduation. To improve the pipeline of college-ready graduates, Hyundai Motor America is providing grants to high-need schools across the nation to provide unique research-based ST Math programs, teacher professional development and ongoing educational support. Follow the partnership’s success using hashtag #HyundaiLovesJiJi and visiting

MIND Research Institute
MIND Research Institute is a neuroscience and education social benefit organization, dedicated to ensuring that all students are mathematically equipped to solve the world’s most challenging problems. MIND's distinctive visual approach to math and problem-solving is the basis of its innovative, research-proven ST Math® programs for elementary and secondary schools. The visually-based ST Math program has been shown to double or triple schools’ growth rates in math proficiency. MIND's programs currently reach 800,000 students and 31,000 teachers in 2,500 schools in 40 states. For more information, visit

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For more information contact:
Abby Daniels
MIND Research Institute

Walter Rodriguez
Hyundai Motor America

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